Gum is always about taste. A nihilist doesn’t believe in anything. Nihilist gum doesn’t believe in flavour. Which begs the question..why chew it? A counter trend can often be the most convincing way to get someone to try a product because for every go-with-the-grain consumer, there’s a million nosy parkers who want to try something […]
Read moreThe next frontier: Design Thinking
Here’s another little ditty from Andrew Tan’s blog WhatIf which covers innovation & design from an Asian perspective. And no, he’s not part of the global outfit Whatif Innovation, he runs his own innovation company and this is his personal blog. Design thinking is the latest and hottest methodology talked about to help a company […]
Read moreWhat if we kept a record of all the random ideas we have?
Looking for a bit of Friday folly to procrastenate over while I garner the energy for another crack at work this afternoon, I stumbled across a new blog called ‘What If They Did’ – it’s basically a bunch of ‘what if’ ideas, a collection of random thoughts across all categories & platforms. At first I […]
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